ARC 581 – RED– Market Feasibility & Analysis
Course No.: 22400
Department: Architecture, Urban and Regional Planning
Semester: 2017 Spring
Location: Hayes Hall – 327
Meeting Day(s): Monday
Meeting Time: 3:00PM - 5:40PM
Course Description: Through the use of readings, lectures and case studies, this course provides students with an understanding of what a commercial real estate market analysis is, why it is necessary, where to find and how to use the tools and data sources necessary to perform a market feasibility and how to complete a market analysis for retail, office, industrial and multi-family projects. Students will also use this information to consider the financial analysis of potential real estate projects in order to understand their feasibility in current market environments.
Taught by a commercial real estate practitioner with over twenty-five years of industry experience, the course also provides practical information on using market analysis and critical thinking when negotiating to buy, sell or finance a commercial real estate project.
Course Objective: Upon completing this course students should understand of the basic elements included in a commercial real estate market analysis and the use of the tools and data sources required to perform a market analysis. Students will utilize the information gathered in a market analysis to review individual project’s feasibility as a successful commercial real estate project. Students will demonstrate their understanding of the concepts incorporated in a market analysis and the steps involved in performing a market analysis by working in teams to perform an actual market analysis and project feasibility study for a proposed WNY retail, office, industrial or multi-family project.